This does not seem to be the most revolutionary of advice as most people have a calendar to plan out their projects, tasks, events both in their personal and professional life. Did you know you can use the same tool to manage your Social Media Presence? Who Knew!? There are a couple of important pieces of information that you need to know about your content to get a sense of what you want to share to your audience. Here are the 4 things you should consider when creating the content you will post:
December 7, 2011
Orville Morales Advice Advocacy Groups, Business, Calendar, Consulting, Content, Email, Facebook, hashtage, Hootsuite, Non-Profits, Organization, relationships, Social Media, Social networks, Text, Twitter, updates Leave a comment
August 29, 2011
A portion of my work is done at home. At the specific time of the Earthquake this past week, I felt a minor shake, thinking it was my upstairs neighbors moving stuff around. I thought nothing of it until I went on Twitter and Facebook and noticed that EVERYONE on my list was commenting about it. Most expressed where they were during the shake while some shared they did not feel a thing (Frankly I think some of those folks were a little bitter about it since the comments generally came with some sarcastic response to those who did feel it).
To give you an idea of how twitter played a part in keeping us informed:
August 24, 2011
In the heydays of print, radio and television advertising, it was all about the message conveyed to the consumer that they should use your product instead of the competition. Catchphrases, jingles, funny characters and images were used to get you to engage with them at their store. It is similar with politics. A candidate would use the forms of advertising to urge you to vote their way come election day. All this cost money! So if a non-profit wants to convey the importance to support your local public school, or cancer awareness, they would have to seek cost-effective alternatives to raise awareness of their cause. Often times, the alternatives are over shadowed by big business and political machinery. However, Social Media has narrowed the gap between these forces to help local causes spread their message.
August 15, 2011
Orville Morales Interesting Observations America, Congress, Facebook, London Government, London Parliament, London Riots, Social Media, Tax the Rich, Twitter, U.S. Congress, United States of America, Warren Buffett Leave a comment
In an opinion piece by one of the most successful investors in the world, Warren Buffett in the New York Times suggested that Congress stop “Coddling the Super-Rich”, saying that in the 80s and 90s there were more job creation with high tax rates over the last decade where the tax rates decreased and so did jobs. Regardless of your politics, one aspect of this story that will no doubt cause a stir in the blogosphere, opinion news, tweets and Facebook sharing (and Google Plus) outlets is this: