Organizacion Tradicional o Moderna

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Codigo morse-La forma antigua de uno comunicarse. La autopista de informacion demonstrando la rapidez de nuestra nueva forma de comunicacion.

Alrededor del  mundo, los muchos son los que  están debatiendo, si los medios de comunicación social hoy en día de una forma u otra sustituirán  las formas tradicionales de asamblea de la sociedad. Esta idea ha surgido porque las redes sociales se están convirtiendo en la principal forma  de comunicación que  la gente utiliza por una gama infinita de razones. Comscore.com tiene un artículo muy importante que muestra cómo las paginas como: Facebook, Twitter y LinkedIn son cada vez más visitadas.

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5 things to consider when marketing thru Social Media

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Social Media, like any other marketing tool, can be successful if you target your ad to the right audience.   You would not write an article in Spanish for your all English speaking audience.  You need to ensure you know who you are targeting to make sure you provide value for that group to get them and keep them interested.  Here are 5 things to consider when planning to market your content to your audience:

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Facebook Advice: Keep a Sharing Mindset!

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         Facebook Fan Pages allows you to separate your cause and/or brand from your personal profile.   One of the things that I advocate that my clients to do is plan to post certain content such as educational articles, events and pictures or video.   On the other hand, they should post about the kind of day-to-day work they are conducting for the business.   For example, “Just left a meeting with the Mayor about working together for the 4th ward community”, “Coming from a lunch meeting, I noticed that there is 10% off all printing at Staples”. If you have a “Facebook moment” mindset like I do, post about the different experience you are having around your own business.  This generally prompts people to respond to those post, which increase post feedback (Edgerank) and increases the frequency and likelihood people will see all of your post (increasing daily impressions). These can all be track via Facebook Insights.

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